Is Email Marketing Dead? Here’s What Statistics Show

In recent years, marketers have used various email marketing tools to promote brands. Email marketing is a form of direct marketing that uses virtual mail as a means of communicating messages to an a potential or current customer. You’re probably wondering, ‘is email marketing still relevant in 2018 or is it completely dead?’

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Color Psychology

Color Psychology: The Driving Force of Branding

Have you ever seen an ad about food and it evoked a sense of hunger? Color evokes emotions that brings people to engage with the content or product. It also builds trust and persuasion that allures customers.  While color interpretation is absolutely dependent on personal experience, color scheme have been strategically used for product, personal, and […]

Make Your Own Summer Movie

Instagram  is known for being the perfect platform to take picturesque selfie. Yet, you don’t have to be a film-making expert to shoot a beautiful keepsake of your holidays, but some pointers would help. Pictures capturing all of the little memories from this summer and locking them away into a film, to look back on […]